Investment Announcement: BistroCat
We are so excited to announce our newest investment in BistroCat! We are thrilled to have them as part of our portfolio at Rodeo.
BistroCat has created the world’s first fully automated wet cat food feeder that operates without the need for ice packs or refrigeration. Positioning itself as the “Keurig of cat food,” the company combines a smart, automated feeding device — capable of scheduling, serving, and self-cleaning — with a proprietary subscription-based wet food service. With vets recommending wet food as the optimal diet for cats (and a category growing 25% CAGR), BistroCat is leading the charge in smarter, more health-conscious feeding solutions. The feeder also integrates connected technology for meal scheduling and pet health monitoring, generating valuable data for pet owners, pet food brands, vets, and insurers alike.
Here’s a little more about BistroCat & why we invested:
BLANK SPACE IN CAT
-Cat owners now outnumber dog owners, yet the category remains significantly underpenetrated. These consumers are actively seeking premium, science-backed products and they’re part of a deeply engaged community driving demand both online and offline.
INNOVATION IN THE PET SPACE
-94% of U.S. pet owners say their pet’s nutrition is as important as their own. BistroCat meets this need with the first automated feeder designed for wet cat food — opening, serving, self-cleaning, and storing up to 9 meals (the largest capacity on the market) while tracking eating patterns and flagging potential health concerns.
RECURRING REVENUE
-BistroCat is positioned for long-term success with a recurring revenue model driven by monthly food pod subscriptions. Its food partnerships are structured as low-lift licensing deals — brands retain ownership of their recipes while BistroCat manages manufacturing and pod production, making onboarding seamless and scalable.
DATA COLLECTION
-BistroCat’s connected feeder unlocks a valuable, monetizable data asset for the pet industry — offering pet food brands, insurers, and veterinary providers unprecedented insights into feline health and behavior. This historically underserved segment has lacked real-time visibility, and BistroCat is poised to lead the category.
Check out BistroCat and pre-order your feeder here:
https://getbistrocat.com/
